The Glownet Wallet, Upgraded

Customers increasingly expect digital experiences to feel intuitive, connected and consistent with the brands they trust.

Payments, tickets, rewards, membership benefits and support should not feel like separate services. They should work together within one familiar environment.

The upgraded Glownet Wallet gives Glownet Partners and their operators greater control over how that experience looks, feels and functions.

With a new customer-facing UI, expanded customisation options and deeper connections across the Glownet platform, the wallet becomes more than a place to pay. It becomes a branded destination through which customers can access, manage and engage with their entire experience.

Built around your brand

The customer should always feel as though they are interacting with the organisation they know and trust.

Glownet Partners can host wallets on their own domains or on dedicated domains created for their operators. Customers remain within a familiar branded environment rather than being redirected to an unrelated third-party platform.

Where possible, Glownet uses OAuth to connect the wallet with an operator’s existing customer identity. Customers can use their existing login, reducing unnecessary registrations, repeated sign-ins and fragmented journeys.

Themes, colours, banners, navigation and content can all be configured around the operator’s brand and audience. The wallet can feel like a natural extension of an existing website, mobile application or customer platform.

Glownet provides the technology, while the customer relationship remains with the Glownet Partner and its operator.

More than a place to pay

Payments remain an important part of the Glownet Wallet, but they are only one part of the experience.

Customers can:

Load funds into a wallet
Securely link a credit or debit card for pay-as-you-go payments
Purchase upgrades, packs and add-ons
Access tickets and digital credentials
Link RFID wristbands, physical tags and digital eTags
View rewards, offers, promotions and benefits
Review transaction history and export fiscally compliant receipts
Access information, guidance and support

This creates a connected experience across registration, access, payments and purchases without requiring customers to understand the different systems operating behind it.

A zero-logistics digital option

In supported environments, the wallet can generate its own unique digital eTag, giving the customer a digital identity without requiring a physical credential.

For some operators, this provides a zero-logistics, opt-in way to offer the benefits of the Glownet Wallet only to customers who choose to use it.

There are no RFID distribution or collection requirements, no additional physical credential costs, no unnecessary or expensive third-party integrations, and no plastic tag to manufacture or dispose of.

This makes the experience faster to launch, more sustainable and entirely zero-plastic. Operators can enable it at the click of a button, while customers can create and activate their wallet in just a few steps.

Physical RFID tags and wristbands can still be supported where they add value, giving each operator the flexibility to choose the right model for its environment.

Customised around the customer journey

Every operator has a different audience and a different way of engaging with its customers.

The new Wallet UI allows Glownet Partners and operators to organise the experience around what customers need to do, rather than presenting them with a list of technical features.

Custom sections can be created for onboarding, schedules, set lists, site maps, rewards, promotional offers, frequently asked questions, membership information, support, upgrades and branded content.

Third-party experiential integrations can also be incorporated, bringing useful services and information into the same customer-facing environment.

Before arrival, the wallet can guide customers through registration, preparation and additional purchases. During the experience, it can support access, payments, information and benefits. Afterwards, it can remain a route into membership, future purchases and continued engagement.

One customer or the whole family

The Glownet Wallet can support a single customer while also allowing one person to manage wallets, tickets and credentials for a family or group.

A parent can manage wallets and credentials for their children. A lead customer can oversee a group while ensuring the correct tickets, balances, RFID tags and digital eTags remain connected to each person.

This reflects how people attend events, visit destinations and participate in communities in practice, without requiring every individual to complete the same process independently.

Connected to loyalty, membership and gamification

The Wallet UI is fully connected to Glownet’s loyalty, membership and gamification functionality.

Operators can present rewards, benefits, tier progress and personalised opportunities directly within the customer experience. The operator sets the rules, tiers and rewards, while the wallet shows customers what they have earned and what comes next.

Membership can be paid, earned or combine both approaches.

Learn more in our dedicated article: [Introducing Glownet Loyalty, Membership and Gamification.

Extending into ordering and fulfilment

Upcoming functionality will extend the wallet further into ordering and fulfilment.

Customers will be able to order products for collection, request delivery to a table or another location, and purchase products for shipment to a home address.

This could include food and beverage orders, merchandise, upgrades or other products made available by the operator.

Customers will place and pay for orders through the wallet, while the operator receives the information required to prepare, deliver or ship each purchase.

API-first by design

The Glownet Wallet UI provides a ready-to-use customer experience, but it is not the only way to deliver Glownet functionality.

Glownet is API-first by design.

Every capability can also be integrated natively into an operator’s existing mobile application, customer portal, membership platform, ticketing account or wider customer experience platform.

Glownet Partners and enterprise operators can launch a fully configurable Glownet Wallet, integrate selected capabilities into an existing digital channel, or combine both approaches.

This flexibility allows Glownet to fit around an operator’s existing technology and customer journey rather than requiring either to be replaced.

The digital home of the experience

A modern wallet should be an extension of how customers interact and engage with an operator.

It should give them one destination from which to access what they have purchased, manage their experience, discover available benefits and understand what comes next.

The upgraded Glownet Wallet brings payments, identity, tickets, content, loyalty and commerce together within one customisable branded environment.

Glownet Partners and their operators control the brand, content and customer experience. Glownet provides the configurable infrastructure behind it.