Loyalty & Engagement

Loyalty, built around your customer journey

Create loyalty programmes that recognise the interactions that matter to your business. Use purchases, spending, wallet top-ups, visits, locations, time periods, membership status and customer activity to trigger points, promotions, rewards and benefits.

Glownet Loyalty overview, configurable rules and customer wallet showing membership tier and points

More than a points program

Glownet connects loyalty to the wider customer journey. Rules determine which interactions are recognised, while configurable outcomes define what each customer earns, receives or unlocks.

Flexible Rules

Build rules around products, transactions, spend, wallet top-ups, locations, time periods, membership tiers and customer activity.

Points & Promotions

Combine points earning and redemption with BOGO, happy hour pricing, discounts, cashback and additional wallet value.

Qualification & Controls

Define eligible customers, products, outlets and time windows, with configurable usage limits, expiry and offer-combination rules.

Rewards & Benefits

Unlock free products, discounts, points, wallet value, welcome packs, tier privileges and customer-specific entitlements. Icon: Gift

One Connected Identity

Connect loyalty to the identity already used across ticketing, access, point of sale, payments and the Glownet wallet.

Visibility & Reconciliation

Review members, active rules, tiers and loyalty earnings, including eligible offline activity assessed after synchronisation.

Loyalty, built your way

Define what loyalty means for your business

Start with one promotion or build a connected programme across products, locations and repeat visits. Glownet gives you the framework to grow your loyalty strategy over time.