Introducing ReTag: Turn Existing RFID Credentials Into Digital Wallets

Across hotels, resorts, gyms and attractions, millions of RFID credentials are already in circulation. They unlock rooms, open lockers, identify members and grant access to facilities.

Now, those same credentials can do much more.

Introducing ReTag, Glownet's latest eTag enhancement, allowing operators to give existing RFID credentials new capabilities without replacing or reprogramming physical cards or wristbands.

By using an existing RFID credential's unique identifier (UID) to create a Glownet eTag, operators can introduce digital wallet functionality while retaining their existing credentials and established systems.

Same credential. More capabilities. No replacement required.

One Credential. Multiple Experiences.

ReTag extends Glownet's existing eTag functionality into environments where RFID credentials are already part of the customer experience.

• Hotels and Resorts: Extend existing room keys to support food and beverage purchases, prepaid spending, activity entitlements and loyalty rewards.
• Gyms and Wellness Centres: Add café purchases, membership benefits, prepaid credits and class entitlements to existing membership cards or locker wristbands.
• Attractions and Leisure Facilities: Enable wallet-based spending, ride entitlements, merchandise and rewards using existing RFID cards and wristbands.
• Clubs, Campuses and Communities: Introduce commerce, prepaid allowances, facility entitlements and additional services through existing membership or identification cards.

Customers continue using the credentials they already carry, while operators introduce new services without disrupting established access or membership systems.

Powered by Glownet eTags

Glownet eTags are digital wallets that connect customers to commerce, access, loyalty and other services across the Glownet platform.

With ReTag, operators can now create eTags directly using existing third-party RFID credentials, using their readable UID as the digital wallet identifier.

A single credential can support multiple capabilities across Glownet, including:

• Commerce and Payments: Make purchases using prepaid wallet balances through Glownet POS.
• Digital Wallets: Hold prepaid value, credits and other wallet-based benefits.
• Ticketing and Access: Assign tickets, experiences and entitlements to existing credentials.
• Loyalty and Rewards: Recognise customers, deliver benefits and enable reward redemption.
• Analytics: Gain visibility into transactions, spending and customer engagement.

Wallet balances, entitlements and transactions are managed centrally within Glownet, with no need to modify the credential's existing data.

Simple Activation. No Credential Replacement.

ReTag offers two flexible ways to create Glownet eTags using existing RFID credentials.

Bulk Activation via API or CSV

Import existing RFID UIDs directly into Glownet to create digital tags at scale, using each UID as the identifier for a new eTag. Ideal for operators with thousands of credentials already in circulation, without needing to collect, replace or reprogram them.

Direct Activation Through Glownet Applications

Create eTag wallets as part of everyday operations. Add prepaid value through Glownet POS, assign tickets and entitlements during a Box Office purchase, or register credentials during guest check-in. Simply tap an existing RFID card or wristband to create an eTag using its UID.

Operators can activate credentials progressively as customers interact with their services, without requiring a complete migration of existing credentials.

Reduce Costs. Reuse Credentials. Unlock More.

For operators managing thousands of RFID cards, wristbands or room keys, introducing new services has often meant purchasing and distributing additional credentials.

ReTag removes the need for unnecessary replacements, helping operators reduce credential costs, simplify deployment and avoid disrupting established customer experiences.

Reusing existing credentials also offers environmental benefits. By extending the useful life of cards and wristbands already in circulation, operators can reduce demand for newly manufactured credentials and minimise associated material waste.

Existing access systems can continue operating independently, while Glownet-compatible readers introduce additional wallet capabilities wherever they're needed.

ReTag requires connectivity for wallet interactions and is included within Glownet's existing digital wallet licensing, with no additional feature licence required.

Available Now

ReTag is now available as part of Glownet eTags, enabling operators to extend their existing RFID infrastructure with commerce, loyalty, ticketing and connected guest experiences.

By giving existing credentials new capabilities, operators can reduce replacement costs, simplify deployment and make better use of the resources already in circulation.

Your existing credentials already connect customers to your environment. Now they can connect them to more.

Give Your Existing Credentials a New Purpose

Discover how ReTag can unlock the full capabilities of Glownet eTags using the cards, keys and wristbands your customers already carry.

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