June 9, 2023

Product stacks explained: What they are & why businesses use them.

We’ve built the world’s first experiential product (tech) stack. In this post, we take a look at what a stack is and why businesses are turning to them to expand and deliver their product offer.

In the world of software development, a “tech stack” is a term used to describe a combination of technologies and tools that are layered & used to build a software application. A stack can include everything from programming languages and frameworks to databases and servers.The key is that these technologies and tools are used together to create a cohesive and functional suite.Sometimes, the term “product stack” is used in lieu of “tech stack”. At Glownet, we prefer to use product stack, shifting the emphasis to the product diversity that it enables for our clients. Product diversity and the ability to rollout these products is key to sustainable business models for stack adopters, therefore the focus is (and should be) product-centric. Of course the tech bit in important, but if you can assure a reliable & robust tech infrastructure, then understanding product application is far more important than understanding the tech itself.

What are the benefits?

One of the main benefits of employing a product stack is that it allows developers to build software applications more quickly and efficiently. By using pre-existing technologies and tools, organisations can save time and focus on building customer relationships and gaining market traction. Additionally, a stack can help to ensure that the application is scalable, reliable, and secure.

Another advantage of a product stack is that it can help to ensure that the application is compatible with other technologies and systems. By using popular and well-established technologies, developers can ensure that their applications can integrate with other systems and technologies, making them more versatile and useful for users. We call this “agnostic”.

Product stacks can also be beneficial for businesses from a cost and resource standpoint. By using pre-existing technologies and tools, businesses can save time and money on development costs, while still creating a high-quality software application. Additionally, product stacks can help businesses to stay competitive in their industry, as they can quickly adapt to changing market conditions and customer needs.

Introducing the world’s first experiential product stack

Glownet has built the world first product stack with an emphasis on experiential environments, bridging the gap between the physical and digital worlds.

Built by layering tested technologies from the events, leisure & tourism industries, our product stack has a track-record spanning more than a decade. Its tools & features have been deployed on more than 4000+ projects, with millions of activations (users) globally.

It’s versatile, and encompasses a suite of tools that include ticketing, bookings, check-ins, cashless payments and campaign insights. As a result, it’s applications in the real-world are tenfold, from events & venues, to vacation spots, resorts or educational and work campuses. Essentially it’s perfect for anywhere where there’s an engaged community!

To find out more about our product stack, get in touch with our team today.