We are happy to announce that our partner Forte Festival was awarded the Bordalo Pinheiro Prize by the Ministry of the Environment, under the program Sê-Lo Verde. This award was won by our efforts in the Festival Forte by implementing our cashless solution which allowed the festival to reduce resources and materials associated with the printing of disposable wristbands and receipts/sales invoices.
What is Sê-lo Verde?
The Sê-lo Verde Program was developed by the Ministry of Environment in Portugal with the objective to attract medium (5,000-25,000 attendees) sized to large festivals (+25,000 attendees) festivals in Portugal to practice more sustainable and environmentally friendly approaches. According to a study from the Ministry of Environment of Portugal 160 thousand tons of waste were created in festivals in 2017. This is on average 7.5kg of waste produced per festival goer. With over 2.1 million people assisting these events in Portugal this year, festivals have become the ideal channel to raise awareness about environmentally friendly practices.
With this in mind the program had four distinct objectives in mind. These were:
- To encourage the adoption of environmental criteria that contribute effectively to the reduction of emissions from gases, as well as residues, and non-recurring items
- To innovative approaches to the issue such as new technologies, integration of renewable’s, collaborative economy, ecological design
- To contribute to the education and awareness of the entities such as promoters, brands,municipalities, spectators, and local community
- To enhance, promote and communicate this performance to the national and international public
Requirements for the program:
The requirements for the participating in the program were simple. It only included festivals, the program was not suitable for stadiums, arenas, auditoriums,events or thematic fairs. The festivals had to have the necessary licenses and access control tools and finally, the duration of the event must be more than one day. Under this conditions, a diverse jury was composed of members of the music world, technology and innovation set to judge the environmental and sustainable practices of the festival.
Prizes and recognition received
The winner of the program was set to receive a hefty compensation of 500,000 euros to maintain these practices in future editions. Our partner Festival Forte was the selected winner of this prestigious award. Our solution at Festival Forte also received praised by Ministry of Environment not only for being environmentally friendly, but also for creating a more comfortable experience for festival goers. The festival infrastructure created additional security as the chance of theft is greatly reduced and greater access control monitoring as the festival areas were accessed with a unique card.
With the success of the 2017 program, the Ministry of Portugal is already thinking on expanding to other sectors in the 2018 program.The objective of Sê-lo Verde 2018 is now to reach other types of outdoor events with paid entry, such as fairs promoted by local authorities.We are proud of our partner Festival Forte and wish them best of luck next year.